This may seem premature (like Starbucks already selling pumpkin spice lattes and the hobby stores are awash in Christmas décor!), but in today’s tight labor market, an early start is key to attracting the highest quality talent.
Temperatures are still rather toasty here in Hampton Roads, but in the retail industry, it’s already the holiday season. In fact, many retailers get a head start on their seasonal hiring right after Labor Day.
As this year’s shopping season begins to heat up, here’s what you need know about 2018 seasonal hiring trends.
Trend #1: Warehousing is here to stay.
According to global outplacement consultancy Challenger, Gray & Christmas, with some brick-and-mortar stores closing in recent years, the volume of traditional seasonal retail hiring has fallen. However, with the rise of e-commerce, the warehousing sector has been growing steadily over the last decade and added a healthy 200,000 jobs per year to the economy since 2015. Traditional retail is by no means dying, but without a doubt, there’s been a shift in the types of seasonal retail jobs available.
Trend #2: Show me the money!
With unemployment low, it’s an employee’s job market, which has forced some companies to change the ways they attract and retain quality talent. And what could be more convincing than higher wages and better benefits? Last year, one Amazon fulfillment center in Colorado successfully hired nearly 1,000 workers ahead of the peak holiday season by offering a generous $12.50 starting hourly rate and health insurance on the first day.
Trend #3: Customer Service & Core Competency
The ability to serve a customer well is part of a person’s inner core—how they relate to others, the concern they show for cooperation and going the extra mile without thinking twice.
Retailers and employers are looking for those qualities in each and every hire and within management structure. If employees cannot take a customer service attitude with each other, you can be sure they won’t with the customer. The holidays are notoriously busy and frantic- and attitudes can make or break sales. Whether the customer is a client once a year, once a month, or once a day, if it is not a great experience; the ramifications can go beyond just seasonal numbers- and in the tight labor market- hiring smart goes a long way.
Whether you’re looking for work, or looking for applicants, hiring seasonal workers for a brick-and-mortar store or a warehouse job, it’s important to consider the trends of the retail industry and how they impact recruitment practices.
So much new business through the holiday rush comes from satisfied customers who return because of their own great experiences. Emphasizing to employees, and reflection in management, that each interaction is an opportunity to impress and to not only satisfy that customer for the season, but to bring another lifetime customer in.
With today’s tight labor market, the key to success is finding the right match between employer and employee. Visit www.reliancestaffing.com and see what we can do for you.Share this Post